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Entrepreneurship – a chance to live by your own rules

Olena Kubrak
12.07.2021
21min
2087
1

With each passing year, the number of salaried jobs is decreasing. However, the dream of securing a certain position in a promising company remains popular among both current school graduates and individuals who already have experience and a career.

This is indicated by the Global Entrepreneurship Report for 2018, which surveyed 24,000 individuals from 44 countries worldwide.

Only 21% of Ukrainians responded that owning their own business would be a desirable career path for them. This is the lowest percentage among all countries and significantly lower than the global average of 49%.

Why does entrepreneurship, as a form of employment, still attract so little interest among our population?

Undoubtedly, this is associated with our education system, which prepares individuals to become traditional employees rather than business owners or entrepreneurs. Equally important obstacles on the path to creating one's own business are the challenging economic conditions and complex rules of conducting business, which can be difficult to comprehend.

However, in recent years, an increasing number of small and medium-sized businesses have embraced the principles of social responsibility, combining the pursuit of their financial goals with providing assistance to society.

TAS Life company is no exception.

There are several reasons why starting your own business with TAS Life is worth considering.

Specifically, this includes high autonomy, flexibility, high income potential, no financial investments required to start, a mentoring and coaching system, and continuous learning opportunities. Let's dive into each of these in more detail.

 

Підприємництво

1. Freedom and Passion in Business

We work in an important and relevant field related to financial protection and well-being of people.

For most of our Financial Consultants, the appeal of self-employment in partnership with TAS Life lies in the opportunity to independently and passionately engage in a meaningful business - promoting financial literacy among the Ukrainian population.

It is also an excellent opportunity to increase their primary income.

We support our partners in achieving their goals, including having a personal business with minimal risk tailored to their needs and capabilities.

2. Utilizing Social Media

Today, nearly half of the world's population uses social media platforms.

They offer the opportunity to widely distribute content, communicate, and thereby expand one's business. As an insurance service provider, we provide our partners with comprehensive media support on popular social media platforms, which they can utilize to build their own businesses and entrepreneurship.

Over half of our partners use their own social networks to develop and promote their business, as well as to find new clients.

Соціальні продажі

3. Social Selling

Social selling is the future of customer acquisition.

Social media platforms generate authentic product insights and reach people beyond their target audiences.

Social networks show users content that their friends have commented on, shared, or liked. A customer's post about a product is almost as valuable as a personal recommendation.

Research in Ukraine shows that:

  • 54% of the population under 35 years old and 39% of those over 35 believe that social media is the best way to increase the number of customers and boost sales.
  • 53% of the population under 35 years old and 48% of those over 35 believe they have the skills to promote their business using social media.

These figures have increased by almost 1.5 times in the past two years, particularly in the 35+ age group. This indicates that society is shifting to online platforms and becoming more active in making purchases there.

умова успішного створення бізнесу

4. Strength in Unity

Believing in one's own knowledge is a necessary condition for successful business creation. 

TAS Life offers its partners the opportunity to adequately prepare for the challenges of self-employment and fill knowledge gaps through training and mentorship, which will instill confidence in their skills and help them stay motivated.

The system of developed training programs, educational modules, and adaptation systems is designed to ensure that anyone who has the desire to start their own business can do so easily and step by step in collaboration with us. Our aim is to provide comprehensive support and guidance to our partners, empowering them to build their businesses effectively.

 

Перехід з офлайну в онлайн

5. Transition from Offline to Online

The overall research findings indicate that people are more interested in online business than offline work, highlighting the ability of entrepreneurs to easily transition to online platforms and the enduring strength of a business model that supports creativity and resilience.

Currently, online work has become an integral part of the daily activities for approximately 40% of our agencies and partners. It has opened up opportunities for them to grow their businesses not only at the regional level but also at the national level, without the need for additional financial and time investments in traveling throughout Ukraine.

If deep down you dream of living by your own rules, having a worthy financial reward for your achievements, and at the same time having time for family, friends, travel, and hobbies – you need to approach one of our offices and develop your personalized success plan in collaboration with the national leader in life insurance, TAS Life.

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